Did you know that 42% of small businesses consider ransomware to be the most significant threat they face today? That’s not surprising considering SMBs can lose over $100,000 per incident as a result of downtime. You might be thinking that your business isn’t a big enough fish to be spotted by cybercriminals, but that’s not the case at all.
Studies have shown that hackers find small businesses to be an easier target than larger corporations due to:
Just like a bank robber, hackers will go where the security is the weakest, even if the payout isn’t quite as big. This makes SMBs a prime target for ransomware since they tend to have weaker security systems and lack a full backup system. This can typically lead to businesses like yours paying the ransom to recover their data.
And if you are unlucky enough to be hit with ransomware and decide to pay the hackers, it is not uncommon that they refuse to provide the decryption keys or target your business again, requiring even more money the second time around.
This disaster will cost you money and impact your reputation – since customers are reluctant to entrust their data to a business with a poor security track record. But your business doesn’t have to be a victim. At Cards Technology, we have the experience, expertise and customized security solutions to prevent you from being the next victim.
Come to our free lunch and learn on Tuesday, May 8 at the Bethany Beach Ocean Suites to hear from a Watchguard cybersecurity expert and learn more about the current threat landscape for small businesses and the best defense system to prevent attacks on your system. We look forward to seeing you there!
Sam Card is the Founder and CEO of Cards Technology, which has grown from a humble computer repair shop to a full-service technology management firm that thrives on building valuable and lasting relationships with the businesses of Delmarva. After more than a decade, Sam looks back on how things have changed since he began his career fixing personal computers.
Q: What is different today about your company, regarding its capabilities and services, compared to 10 years ago?
Sam Card: The better question is probably what isn’t different? I think the biggest shift happened between 2003 and 2004, when IT downtime started to become a major problem. For example, customers would call to report that their email was down, and I would let them know that I would be out there tomorrow. This would be met with a panicked response of “No Sam, our emails are down, you don’t understand. We can’t run our business.”
Fundamentally, we can wait for our IT to be fixed, but we can’t afford our IT to be down. People don’t turn around and do paperwork anymore while they wait for a fix. This new sense of urgency sparked the development of our proven 5-step process; we get to know our customers and, from there, come up with a plan that helps them stay productive and avoid downtime.
Q: How have your services changed?
SC: The direction used to be, “we’re here when you need us, call if something comes up.” That’s known as a break/fix model of IT support, where the customer controls service delivery. We made the shift to a Managed Service model, where our focus is on anticipating and understanding an organizations’ business needs. The Managed Service model results in an improved outcome for your business, since the management and delivery of technology is completely outsourced.
As the general sense of urgency increased, the need to be proactive versus reactive became a priority.
Q: Let’s talk about a client who was helped by Cards Technology’s proven process.
SC: We created the process because we noticed that other IT providers would jump in to deliver service without first conducting a thorough overview. This would lead to the discovery of problems later on, which got very expensive and hurt the customer’s business. A clear assessment and proper standardization in the beginning is key.
Recently, we were approached by a client in the healthcare industry who had a time and materials IT company but not a managed service provider. We typically find that clients who haven't worked with an MSP are handling IT problems on their own and telling the provider what to do, instead of the other way around. This client was inviting security breaches in and experiencing other technology issues because no one was looking out for them. We performed a complete assessment from top to bottom and made sure that our unique set of standards were implemented for preventative monitoring. We stabilized the environment to prevent security threats and created a comprehensive plan for future IT needs.
Consider this - how long can you go without internet access before problems emerge? Chances are, that kind of downtime spells disaster for your business, no matter what industry. Missing deadlines, upset consumers and lost revenue all put your credibility at risk.
Many businesses are dissatisfied with their IT solution, and an erratic check-in schedule may have something to do with it. So, how often do you hear from your IT provider – only when you put it in a service request or once a year at contract renewal time? At Cards Technology, we believe preventing downtime has a lot to do with a predictable and regular check-in schedule, versus contact only when there’s a problem.
Use the following best practices as a guide:
1. Regularity is key – Checking in on a quarterly basis is a great standard. More important than the frequency, though, is that meetings occur at regularly scheduled intervals. As a business owner, you’re busy and juggling many priorities, so it’s tempting to move or cancel meetings. However, these check-ins function as a way to stay ahead of issues, such as anticipated software updates or alerts that equipment may be reaching end of life.
2. Plan for growth – Sometimes your IT provider is the last to know about your growth plans. Opening or moving an office location? Hiring new employees this quarter? Plans for expansion or upcoming changes should be discussed well in advance. Regular, check-in meetings can spark conversations that you may have forgotten to mention. Your IT partner plays a strategic role, helping you achieve your goals and get the most mileage out of your technology infrastructure.
3. Avoid the risks of inconsistent contact – One of the biggest dangers of being out of touch lies in unexpected IT expenses. When something malfunctions, not only do you worry about replacing it, but then there’s the potential for more problems to be uncovered. This leads to technology expenses you can’t avoid and didn’t budget for. Another example is investing in the latest equipment or software, but not working with your IT partner to ensure your existing systems will be compatible, so you can take advantage of all the new features.
Communicating with your IT provider exclusively to put out fires presents missed opportunities for strategic planning. Big picture planning can’t possibly be accomplished if you’re in the middle of getting your broken servers up and running. Think of regular contact like a physical for your IT infrastructure. You don't want to wait until a problem is hard to treat before taking action.
At Cards Technology, we're diligent about keeping our check-in meetings on schedule. We value our client relationships and know that getting to know you, and ultimately your goals, will help you avoid downtime and security issues for maximum productivity. If regular check-ins aren’t part of your IT strategy, click here or call us at 410-208-3933 to learn more about our communication process.
The modern workplace relies heavily on the use of technology. Whether you're in sales, e-commerce or financial services, a stable IT environment is the backbone of how you do business. So, when a problem emerges, the time spent waiting around for your IT provider can really add up. Finding a partner with a great track record of fast response and problem-solving times is essential for keeping the servers running, the Internet connected and your data secure.
IT providers make a lot of promises in regard to meeting your company's needs, yet many don’t have the systems in place to deliver service when you need it most. Here are 3 reasons why some providers take so long to respond:
So, What Are Some Solutions?
Well, we think we have a couple. Here's a look at why Cards Technology is dedicated to such a low response time:
Common complaints heard about other providers: "if you don’t call before 9am, you won’t get a call same day" or "electronic tickets get lost in cyberspace and won't get help quickly."
Instead, we base our work tickets on priority and age, using calculations to figure out where in the pipeline an issue belongs. Then, we work on a solution, so you don't have to contend with antsy employees, lost revenue and frustrated clients.
We know you can't afford to have your employees sitting around while systems are down. If limiting downtime is a priority, look toward a provider that has a documented process and a proven record of low response times. Contact Cards Technology today, and we’ll walk you through our process - from ticket origination to the final solution.
We all know the importance of IT support for "keeping the lights on." And practical IT tasks are necessary for daily operations. However, you can't underestimate the need for a balance between practicality and strategy. Many IT providers are adept at the support portion, but what about help with strategic IT goals? As your business evolves, you need to leverage technology to not only maintain your business but to help you grow.
The team at Cards Technology has developed an IT support system that combines a practical and strategic approach to IT management.
Here are the 4 ways that Cards Complete can help your company be more strategic:
An experienced IT solutions provider can help create your path towards a more strategic approach to technology. So what crucial things should you check against when evaluating providers?
Start with asking IT support providers these key questions:
Running a small business means juggling multiple priorities, and the right technology can streamline processes and support growth. With so much at stake, you need more than just computer technicians that "monitor" your equipment and repair it when it breaks. You need a stable and efficient IT infrastructure to help propel your business forward.
A break/fix, hourly or adhoc provider refers to a provider that offers "as needed" services. When you need help, you call a support person. This may have
worked for you in the past, but do you wonder why the same IT issues keep cropping up? Maybe you have a limited budget and think you can’t afford a
managed services route. Or, you are hesitant to switch due to a disruption in service. These are minor concerns when you consider the motivation of
a time and materials billing provider. There really is no incentive for them to permanently fix everything; otherwise they would be fixing themselves
out of a job.
If your goal is to proactively invest in IT solutions, rather than reactively address downtime, here's the dirty truth on why you’re still having recurring
A proactive managed services provider is more aligned with your goals. You both want an efficiently run IT infrastructure and will both benefit from succeeding
in that goal. Having to fix recurring problems is not only time consuming but also cost prohibitive for both you and your provider. The mutual advantage
of a true partnership keeps your IT systems running smoothly so you can run your business.
When it comes to your company's technology, what does satisfactory mean to you? Maybe you're not constantly fighting downtime, but when it happens, it takes a toll on productivity. What about predictable IT expenditures – do you come close but have some months that just blow the budget out of the water?
Many small companies take the break-fix route of IT services, however, there are risks of not knowing when something will go wrong or what it will cost
to fix it.
How do you recognize when "satisfactory IT management" isn't benefiting your business anymore? Look for these 4 real life signs:
Recently, we were asked to assess the IT of a local construction company where the CFO manages their technology. When problems occurred, the CFO contacted
their break fix provider. They were experiencing inconsistent response times that caused downtime and delays, and billing by the hour to fix their
problems was costly. Software updates were also considered additional billable items and therefore there was no predictable budgeting.
The construction company moved over to our Cards Complete Managed IT Services package,
where proactive monitoring was implemented and software templates were created for automation. With downtime practically eliminated, the CFO now focuses
on managing the business finances instead of worrying about IT problems. The entire company saw a huge productivity increase.
Mark Shaw VP Sales & Marketing at Cards Technology presents “Disconnect vs. Sign out for Remote and Local PCs” in video #7 of the Tech Advisor Video Series.
Disconnecting can certainly be useful when you need to keep all of your apps running while you jump to another computer or work from home.
Signing out is the best practice to use when you’re done working for the day or need to troubleshoot a buggy program in your remote desktop session.
Take a look at our latest Tech Advisor video to learn the differences between these functions in both Remote and Local environments.
Feel free to circulate this video among your staff.
Mark Shaw VP Sales & Marketing at Cards Technology presents “Work faster with multitasking tips” in video #6 of the Tech Advisor Video Series.
Using shortcut keys like Alt-Tab, Start-Tab, and Ctrl-Tab can definitely save you some time while you’re working in multiple apps.
Feel free to circulate this video among your staff. We hope it has been informative and would like to thank you for viewing.
Mark Shaw VP Sales & Marketing at Cards Technology presents “Using Task Manager on Unresponsive Programs” in video #5 of the Tech Advisor Video Series.
Have you ever been right in the middle of working in a program like Microsoft Word or Outlook and the program just locks up and stops responding? This video can certainly help.
We hope this information is helpful. Feel free to circulate this video among your staff.
Have a great day!